In at this time’s interconnected world, the place customers are more and more acutely aware concerning the values upheld by the manufacturers they help, integrating range and inclusion (D&I) into an organization’s ethos is now not optionally available; it’s crucial. Embracing D&I not solely creates a extra simply and equitable society but in addition catalyses constructing well-developed services that resonate with various shopper bases.
In a survey carried out by Deloitte, 83 per cent of respondents affirmed that they’re extra more likely to belief an organization that promotes D&I. Clients more and more wish to affiliate themselves with manufacturers that align with their values.
The realm of expertise will not be exempted. In reality, tech continues to function an immutable enabler in facilitating D&I. One other survey carried out by RedThread Analysis on D&I tech distributors reveals promising market traction. The findings present that almost 60 per cent of the distributors surveyed have generated income of over US$100,000, and greater than a 3rd of them have acquired greater than 100 clients.
To adapt to the altering calls for of shoppers, investing in applied sciences that enhance person experiences, equivalent to text-to-speech (TTS) expertise, is essential.
TTS supplies a multisensory studying expertise that mixes seeing with listening to. This innovation was initially supposed to eradicate accessibility limitations, a function it nonetheless serves that allows people with disabilities, non-native audio system, and seniors who face difficulties navigating complicated interfaces to entry digital content material.
For consumer-facing manufacturers, TTS has grow to be more and more well-liked among the many youthful era, as evidenced by a 2022 survey displaying that 70 per cent of respondents aged 18 to 25 considered content material with simultaneous audio and captioning “more often than not.” Social media platforms like TikTok and Instagram have additionally integrated TTS options, making it an anticipated characteristic throughout numerous content material consumption platforms.
The advantages of TTS transcend assembly regulatory necessities or promotional actions. It additionally serves as a precious instrument for faith-based apps, such because the Muslim Professional app, that cater to a world viewers and goal to succeed in a various vary of customers.Â
Fostering inclusivity
In the present day, Islam will not be solely the world’s fastest-growing faith however it’s projected to be the most important one by 2075. Regardless of technological developments, there’s nonetheless a notable absence of groundbreaking innovation that might considerably rework how Muslims apply their religion.
Additionally Learn: How faith-based way of life apps can elevate the bar to grow to be tremendous apps
In a world the place many Muslims battle to search out the time and area for day by day prayers and non secular practices, TTS presents a handy answer. As an example, Muslims who’re visually impaired might require such instruments to entry non secular texts, such because the Quran, in audio format. For us, implementing TTS is a promising step ahead on this regard.
With over 148 million downloads worldwide up to now, our app has demonstrated the potential of engineering to advertise inclusivity and accessibility for faith-based communities. It has made nice strides in reaching a world viewers by incorporating the most recent TTS expertise for reciting Quran translation with help for over 20 languages, together with Česko, Korean, Norsk, Italiano, Português, Romanian, and extra.
For Muslims, prayers, often known as duas and supplications, are sometimes recited in Arabic at numerous instances all through the day. This makes prayers attainable to customers in a user-friendly and understandable method, no matter their proficiency within the language. That is an instance of how it may be used to bridge cultural and linguistic limitations.
Additionally it is a precious useful resource for Muslims who’re nonetheless studying the Arabic script. Making it accessible permits us to make sure that all Muslims can interact with their religion on their very own phrases on the go.
Whether or not you’re within the tech trade or not, the advantages of incorporating modern instruments are evident. As extra folks flip to digital instruments to deepen their reference to their religion, tech firms should prioritize range and inclusivity of their services. By investing in modern options like TTS, we are able to enhance person experiences and attain a broader viewers, selling a extra inclusive and accessible digital panorama.
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