Tag: WPP
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WPP executive understood to be detained in Shanghai, GroupM office raided | News
[ad_1] Chinese Public Security Police have raided GroupM’s office in Shanghai yesterday, and have allegedly detained a number of former employees and questioned a senior executive, Campaign Asia-Pacific has learned. The employees were understood to be questioned in the lead up to, and at the raid. According to multiple sources familiar with the situation, Yao Lan, GroupM…
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WPP downgrades growth forecast as tech clients cut spending | News
[ad_1] WPP has reported revenues of $9.2 billion for the first half of 2023, up 6.9% on the same period in 2022. The holding company’s revenue less pass-through costs—its preferred measure of performance— was $7.4 billion, up 5.5% year on year. However, WPP has cut its growth forcecast for the year from 3-5% to 1.5-3%, as…
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WPP creates first-party data partnership with Spotify | News
[ad_1] WPP and Spotify have joined forces to offer WPP’s clients early access to Spotify’s ad products and first-party intelligence, catering to engaged audiences on a large scale. The collaboration sees Spotify becoming the first digital audio platform to be directly integrated into WPP’s suite of products and solutions. The integration will explore possibilities with…
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WPP design powerhouse officially launches as Design Bridge and Partners | News
[ad_1] Design Bridge and Companions has formally launched its new WPP world design firm, ten months after the merger of Design Bridge and Superunion was introduced in 2022. John Morris, former CEO of Design Bridge, is serving as Group CEO, and Jim Prior, beforehand CEO of Superunion, is the brand new chairman. Design Bridge and Companions…