Tag: MediaMath
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MediaMath files for bankruptcy, acquisition talks goes awry | Advertising
[ad_1] Demand-side platform (DSP) MediaMath has filed for Chapter 11 bankruptcy proceedings as its acquisition talks with potential buyers Viant and MGI-owned Verve Group failed. Chapter 11 of bankruptcy proceedings allows for a reorganisation by which a debtor can still operate its business. Campaign has learnt that the company’s staff was informed via emails on…