Rahat Kapur has been appointed editor of Marketing campaign Asia-Pacific, the area’s main supply of name expertise, advertising and marketing communications and associated media and know-how information and evaluation.
Primarily based in Singapore, Kapur will lead the publication’s editorial route and every day protection, working intently with deputy editor Nikita Mishra in Hong Kong and Marketing campaign’s crew of editors and reporters within the area. Starting Monday, June twelfth, she reviews to Robert Sawatzky, editorial director of Haymarket Asia.
Kapur has greater than a decade of expertise working within the areas of journalism, public relations, company communications and strategic consulting. Most just lately Kapur has held editorial management roles at Media Publishares the place she was editor-in-chief of Esquire Singapore and previous to that, the editorial director of digital life-style publication Buro 24/7 Singapore.
Past media publishing, Kapur has each company and in-house communications experience having served because the APAC head of PR for Iris Worldwide, the place Kapur introduced on Nespresso to function its Singapore company of document. She’s additionally labored as a communications specialist and know-how strategist at main consultancies EY and Accenture in Sydney.
“I’m extremely excited to come back on board as Editor for Marketing campaign Asia, and to contribute to the legacy of excellence and thought management they’ve established within the branding, promoting and advertising and marketing journalism area,” Kapur stated of her appointment. “I’m most trying ahead to working with an unimaginable crew to ship compelling, thought-provoking content material that’s each informative and insightful to our big selection of readers.”
“As somebody with a ardour for significant storytelling about tradition, shopper traits, enterprise and information by way of print, digital, social media and podcasting, Rahat joins us at an thrilling juncture,” Sawatzky stated. “We’re bringing our Marketing campaign viewers new merchandise and codecs which are data-led, extra user-friendly and might be simply consumed by way of related channels.”
