Leong Wai Foong, chairman and chief artistic officer of BBDO Larger China, is stepping down from the company function to proceed his profession in music and composing.
Leung joined BBDO in 2006, for almost three many years, he has been a number one determine within the promoting business throughout Larger China. He has been instrumental in artistic innovation on the store and earned recognition in the way in which of quite a few worldwide awards, together with “Inventive Particular person of the 12 months” in Larger China by Marketing campaign Asia and the “50 Most Influential Inventive Folks in Asia”. BBDO stated in a press assertion that his departure is each “unhappy and nostalgic”.
L-R: Arthur Tsang, Nicole Ma, Kevin Jin
His exit triggers a string of management modifications—Arthur Tsang, CCO of BBDO China, will step up in Leong’s place. Nicole Ma, the CCO of BBDO Shanghai, will now grow to be CCO of BBDO China and Kevin Jin, govt artistic director of Shanghai has been promoted to CCO of the store.
