On August 21, the Avatr 012 made its debut and was officially opened for pre-sales at the 2024 Avatr Brilliant Night event held in Shanghai, China. The 012 is jointly designed with Dior and Fendi artistic director Kim Jones, has a 700,000 yuan (98,100 USD) price tag, and is limited to only 700 units. One Dior tote bag will also be delivered with the vehicle.
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The size of the Avatr 012 is consistent with that of the 2024 Avatr 12, measuring 5020/1999/1450 mm, with a 3020 mm wheelbase. Power comes from Huawei’s DriveONE system, coupled with CATL’s 5C Qilin battery pack, which takes 10 minutes to replenish the battery from 30% to 80% under fast charging. At this time, the detailed powertrain parameters have not been officially revealed. However, according to Chinese media DongCheDi, the Avatr 012 has a total system power of 425 kW (570 hp) and a comprehensive torque of 650 Nm, including a 195 kW (261 hp)/280 Nm front motor and a 230 kW (308 hp)/370 Nm rear motor. The CLTC range is 650 km.
The Avatr 012 runs on 21-inch forged mirror rims. Digital side mirrors and hidden door handles are also not absent.
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For the exterior, the Avatr 012 continues the design of the Avatr 12. The new car uses a “liquid silver” paint. The front face adopts the split E-shaped headlights, an interactive HALO screen comprised of 10,500 lamp beads, and a lidar positioned in the center of the grille. The grille can automatically open or close for heat dissipation or air-intake. At the same time, there are two additional lidars on the fenders to realize advanced driving assistance capabilities via Huawei Qiankun ADS 3.0.
Additionally, the rear features slender split headlights and a tail wing.
Inside, the cockpit also follows the layout of that of the Avatr 12, adopts a warm color scheme, and is powered by Huawei’s HarmonyOS 4. The number of physical buttons has been minimized, paired with a polygonal steering wheel, a 15.6-inch central control screen, and a 35.4-inch 4K resolution integrated screen consisting of the instrument panel and a multimedia system. At the same time, there are two small screens on the side for the digital side mirrors. In addition, Avatr offers logo customization on the steering wheel and B-pillar.
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Furthermore, the headrests are engraved with the Avatr and Kim Jones exclusive logo.
The roof adopts a starry skylight design and the second row has independent seats covered with Nappa leather material, a ceilling screen, and an armrest.
Source: Avatr, DongCheDi